Marketing Communications and Social Media Specialist
Deerfield Beach, FL Deerfield Beach, FL Full-time Full-time Estimated:
$84.
4K - $107K a year Estimated:
$84.
4K - $107K a year We are currently hiring for a Marketing Communications Specialist for our Deerfield Beach, FL location.
The Marketing Communications Specialist is responsible for supporting the business marketing and communication needs of the organization.
Essential Duties Under the direction of the communications manager, responsible to drive and maintain an effective social media presence for the organization, including developing and maintaining a calendar of social media content, developing/utilizing keywording, posting content for on multiple social media channels and the company website.
Utilize effective social medial listing tools, such as SEM Rush, Meltwater, Hootsuite, including creating reports, analyzing metrics and making recommendations to the communications manager.
Analyzing various metrics related to social media campaigns to determine their effectiveness, preparing the results into reports/presentations and providing recommendations to the communications manager.
Prepare and write creative, powerful, persuasive copy for print and electronic promotional materials, brochures and flyers.
Communication vehicles include but are not limited to:
websites, newsletters, trade publications, brochures, tradeshow materials, in-house magazine, press kits, social media (posts and advertising campaigns), and direct customer communications.
Prepare and write clear, concise content for internal corporate communications.
Prepare and write copy for trade/industry publications to promote all product line categories, utilizing various data sources and/or research methodologies.
Proofs various forms of publications by others within the organization or outside sources and makes recommendations to the communications manager, including but not limited to websites, newsletters, trade publications, brochures, tradeshow materials, in-house magazine, press kits, social media (posts and advertising campaigns), and direct customer communications.
Participate in the preparation of media relations/communications for arranging publication of promotional and technical articles regarding products, projects and corporate news.
Participate in the creation of the Realta MAPEI Americas corporate magazine (currently published 3 times per year) by writing assigned copy.
Deploy corporate communications/press releases via electronic email, web site and social media Supports relationships with media, including editors, publishers and advertising account representatives for trade journals and maintains electronic database of media contacts.
Support the coordination of market research activities relating to MAPEI products.
Track, analyse and prepare initial findings on various advertising spend effectiveness for the communications manager.
Assist in development and maintaining the print and digital advertising calendar.
Supports the activities involved in maintaining the project referral program with sales representatives (SHOW! PLACE! WIN!).
Participates in the communication of monthly community events and a proactive external PR development.
Participates in press conferences and corporate PR representation, which may include travel to industry events and trade show Oversees the advertising/PR exposure and analysis reporting.
Conforms with and abides by all regulations, policies, work procedures, safety rules and instructions.
What's in it for you Highly Competitive Base Pay FREE MEDICAL INSURANCE for our employees or the option of a highly competitive medical plan with minimal monthly employee contributions and zero deductibles.
17 Days of paid and sick and vacation time annually (proration applies year one) 401K retirement with up to 6% matching program Excellent dental, vision programs, flex spending accounts, employer paid life insurance Free tele-med physician services Various other company employee-centric initiatives; discounted home/auto insurance programs, supplemental life insurance, and more.
Qualifications BS/BA in Journalism, Mass Communications, English or related field, strongly preferred.
7 years internal and/or external copywriting experience that includes magazine writing.
Experience in the manufacturing industry is highly valued.
The position requires the ability to work with a personal computer in a Windows environment.
Requires proficiency in Word, Excel, Outlook, and PowerPoint.
Proficient oral and written communication skills, including ability to listen, process information, then re-communicate instruction and direction in one-on-one and group settings, including (discussions, presentations, reports, and negotiations, as applicable).
Job Type:
Full-time
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Flexible schedule Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Retirement plan Tuition reimbursement Vision insurance Schedule:
8 hour shift Day shift Work Location:
Hybrid remote in Deerfield Beach, FL 33442.
Estimated Salary: $20 to $28 per hour based on qualifications.
$84.
4K - $107K a year Estimated:
$84.
4K - $107K a year We are currently hiring for a Marketing Communications Specialist for our Deerfield Beach, FL location.
The Marketing Communications Specialist is responsible for supporting the business marketing and communication needs of the organization.
Essential Duties Under the direction of the communications manager, responsible to drive and maintain an effective social media presence for the organization, including developing and maintaining a calendar of social media content, developing/utilizing keywording, posting content for on multiple social media channels and the company website.
Utilize effective social medial listing tools, such as SEM Rush, Meltwater, Hootsuite, including creating reports, analyzing metrics and making recommendations to the communications manager.
Analyzing various metrics related to social media campaigns to determine their effectiveness, preparing the results into reports/presentations and providing recommendations to the communications manager.
Prepare and write creative, powerful, persuasive copy for print and electronic promotional materials, brochures and flyers.
Communication vehicles include but are not limited to:
websites, newsletters, trade publications, brochures, tradeshow materials, in-house magazine, press kits, social media (posts and advertising campaigns), and direct customer communications.
Prepare and write clear, concise content for internal corporate communications.
Prepare and write copy for trade/industry publications to promote all product line categories, utilizing various data sources and/or research methodologies.
Proofs various forms of publications by others within the organization or outside sources and makes recommendations to the communications manager, including but not limited to websites, newsletters, trade publications, brochures, tradeshow materials, in-house magazine, press kits, social media (posts and advertising campaigns), and direct customer communications.
Participate in the preparation of media relations/communications for arranging publication of promotional and technical articles regarding products, projects and corporate news.
Participate in the creation of the Realta MAPEI Americas corporate magazine (currently published 3 times per year) by writing assigned copy.
Deploy corporate communications/press releases via electronic email, web site and social media Supports relationships with media, including editors, publishers and advertising account representatives for trade journals and maintains electronic database of media contacts.
Support the coordination of market research activities relating to MAPEI products.
Track, analyse and prepare initial findings on various advertising spend effectiveness for the communications manager.
Assist in development and maintaining the print and digital advertising calendar.
Supports the activities involved in maintaining the project referral program with sales representatives (SHOW! PLACE! WIN!).
Participates in the communication of monthly community events and a proactive external PR development.
Participates in press conferences and corporate PR representation, which may include travel to industry events and trade show Oversees the advertising/PR exposure and analysis reporting.
Conforms with and abides by all regulations, policies, work procedures, safety rules and instructions.
What's in it for you Highly Competitive Base Pay FREE MEDICAL INSURANCE for our employees or the option of a highly competitive medical plan with minimal monthly employee contributions and zero deductibles.
17 Days of paid and sick and vacation time annually (proration applies year one) 401K retirement with up to 6% matching program Excellent dental, vision programs, flex spending accounts, employer paid life insurance Free tele-med physician services Various other company employee-centric initiatives; discounted home/auto insurance programs, supplemental life insurance, and more.
Qualifications BS/BA in Journalism, Mass Communications, English or related field, strongly preferred.
7 years internal and/or external copywriting experience that includes magazine writing.
Experience in the manufacturing industry is highly valued.
The position requires the ability to work with a personal computer in a Windows environment.
Requires proficiency in Word, Excel, Outlook, and PowerPoint.
Proficient oral and written communication skills, including ability to listen, process information, then re-communicate instruction and direction in one-on-one and group settings, including (discussions, presentations, reports, and negotiations, as applicable).
Job Type:
Full-time
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Flexible schedule Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Retirement plan Tuition reimbursement Vision insurance Schedule:
8 hour shift Day shift Work Location:
Hybrid remote in Deerfield Beach, FL 33442.
Estimated Salary: $20 to $28 per hour based on qualifications.
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